“Lockdown, USA is a feature documentary about the attempt to repeal Rockefeller drug laws, featuring Hip-Hop impresario Russell Simmons.”
Customer’s Needs & Concerns:
• Protect the environment
• Avoid excess consumer waste, i.e. shrink-wrapping
• Avoid bulky plastic packaging
• Save on shipping costs
Hellman’s Solutions:
• Simple cardboard sleeve made of recycled stock, printed with soy-based inks
• Instead of shrink-wrapping, a small wafer seal was applied to the opening
• No plastic was used
• Sleeve is sleek, portable and lightweight
“The project looked beautiful and all parties involved are very pleased with our choices. We are hoping this leads others to consider eco-friendly packaging.”
-Martha Skolnik, Article 19 Films
For more information about the film, visit www.lockdownusa.com
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