Getting the word out about an indie film with no big names on a shoestring budget is no easy task. Does social media make it easier to create a legitimate buzz and help you on the big break? Uploading trailer to YouTube As the 2nd largest search engine behind Google, YouTube is the first place [...]
Entries from July 26th, 2010
Marketing your indie-film on YouTube
July 26th, 2010 · No Comments · Marketing
Tags:film·marketing·social media
CD/DVD on-disc design 101
July 19th, 2010 · No Comments · Printing/Design
In the past we have written various posts about design for CD/DVD discs, we thought it would be a good idea to summarize all the information, tips and tricks for a neat overview. There are 2 methods in which CD/DVDs are printed in a large scale manufacturing environment – silkscreen and offset printing. Other technologies [...]
Tags:disc printing·illustrator·offset printing·photoshop·silkscreen discs
5 small details that may affect your CD/DVD disc print
July 14th, 2010 · No Comments · Printing/Design
1. Matching color on disc to paper packaging It is rare that you can match the colors on the disc to the color on the paper insert or covers exactly. Whether the disc is printed with silkscreen or offset printing, the nature of the canvas (silver disc and paper stock) makes in impossible for an [...]
Tags:disc printing·offset printing·Pantone·PMS·silkscreen printing
Design strategies of a disc – part 1
July 13th, 2010 · No Comments · Printing/Design
Many customers love the shiny effect of the disc to come through the design. Silver effects can be printed on blank discs, replicated CDs or replicated DVDs. Here are a few example of how silver can be incorporated into the design: 1. Print over silver (no white base) The reflective nature of silver adds an [...]
Tags:inner ring·mirror band·offset printing·silkscreen·spot varnish·stacking ring·white base
Mirror band and stacking ring of a silver disc
July 12th, 2010 · No Comments · Printing/Design
Main print area – as the name suggests, this is the main area on the disc for the artwork to be printed. Mirrorband – this is the area between the main print area and the clear stacking ring. The silver color is usually a tone or two darker than the silver in the main print [...]
Revolutionary digital music distribution with Tunecore
July 12th, 2010 · No Comments · Marketing
The great thing about digital distribution is that there is no need to ship or manufacture any physical items, however, most digital distribution service charge a royalty fee per sale/download, taking away profit for the content owner. This is where Tunecore comes in. Tunecore is a digital music distribution service to outlet such as iTunes, [...]
Join and check out our flickr group!
July 8th, 2010 · No Comments · CD DVD packaging
Flickr is my favorite place to research images for blog posts, and for my own personal pictures too. I also come across lots of inspiring designs and brilliant home-made and unique packages as well. I decided to create a group collecting some of the best ones I’ve seen in the flickr community and to share [...]
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