Clients often fall in love with the reverse board because of its rustic feel and textured look. You may be surprised to know that designing for reverse board requires consideration from the very beginning.

Here we have a few examples that compare with the final print from the pdf proof, viewed from monitor. It shows you how drastic the reverse board changes the artwork, and how you can make the best use of this interesting stock (click on the images below for full-resolution photo):

1. Color: The main reason why reverse board is so special is that it makes colors look muted, washed out for that ‘vintage’ look. It is especially more visible with darker tones.

2. Fine details: As you can see from these examples, reverse board printing works best with images with high contrasts and definitive boundaries. If the object of the image blends in with background with no clear definition, it will lose even more details on reverse board. Illustrations, images applied with various filters will work best in this case.

3. Hard copy proof: When it comes to reverse board, it is the best to see a hard copy proof before to running with production. You may be surprised by the way your print comes out otherwise.

Touch it! Don’t judge the print effect of reverse board with what you see here. Always get a sample to get a true feeling of the texture of the paper material, you will see why this is quickly becoming one of our most popular options!