A conversation we have with Brett Ashy, president of the Ashy Agency, an agency for marketing communications companies to the broadcasting and entertainment industries. We asked him about creating a demo reel package to impress prospective clients. 1. How important is the design of packaging of a demo reel? I think packaging is very important. [...]
Entries Tagged as 'Printing/Design'
Creating a unique packaging for demo reel to wow potential clients
May 17th, 2010 · No Comments · Marketing, Printing/Design
Tags:digipak·unique packaging
5 ways to spice up your CD/DVD package
May 12th, 2010 · No Comments · Printing/Design
You will be surprised how simple it is to pump up the volume on a CD/DVD package, with little or no change to the graphic design. The following options are relatively easy to implement, and will make a good design look great. 1. Stock options: as simple as choosing the right stock can make such [...]
Tags:coating·digipak·fiberboard·foil stamping·high gloss·inside spine·matte·paper stock·recycled·reverse·spot uv·UV·wallet·woodfree
What is reverse print?
May 11th, 2010 · No Comments · Printing/Design
The cardboard that is used on printing digipaks, wallets and jackets is generally coated on one side. The opposite side is uncoated (without any coating). Printing on the uncoated side makes the print look rough, and organic because color generally does not go on vibrant as printing on the coated side. The following are some [...]
Tags:digipak·jacket·reverse print·wallet
A fresh take on a mini-disc (clear disc)
May 10th, 2010 · No Comments · CD DVD packaging, Printing/Design
Here’s a different mini disc – it’s as big as a regular disc, with the outer area of the disc in clear plastic. Its content capacity is the same as a mini CD or mini DVD. Both the content (silver) and clear areas can be printed. It’s a catchy way to disguise a mini disc [...]
Inside spine printing for digipaks and wallets
May 7th, 2010 · No Comments · Printing/Design
On a standard digipak, when it is opened, the inside of the spine is usually white. If you have an image that goes across the panels, you may want to print the inside of the spine as well to make the image continuous. There are 2 options we offer for inside spine printing: 1. PMS [...]
Printer’s spread and reader’s spread for booklets
March 17th, 2010 · No Comments · Printing/Design
Page 1, Page 2, Page 3, Page 4 … that’s the order in which we read a book or newsletter, this is called reader spread. However that is not necessarily the order that it is printed. Pages in a booklet are printed out of order. We will now take a look at some simple examples [...]
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Film credits fonts
February 10th, 2010 · 1 Comment · Printing/Design
Are you creating a film poster or DVD packaging and wondering what font is usually used for production credits? There are a couple common fonts that are used. – Univers: This font family comes with many different varieties. Use an ultra or light condensed in all caps to mimic the most professional look of film [...]
Creating organic, rustic CD/DVD packaging
January 19th, 2010 · 1 Comment · CD DVD packaging, Printing/Design
In the year 2010 eco-friendly packaging is still hotter than ever, how can you create a packaging that has that organic and rustic look? We have a few recommendation: 1. Reverse printing: in this method the reverse uncoated side of the cardboard is used for printing, and the result is an original packaging that is [...]
What is UV glossy coating?
August 27th, 2009 · No Comments · Printing/Design
UV Coating is a clear liquid spread over the paper like ink and then cured instantly with ultraviolet light. It can be used as a spot covering to accent a particular image on the sheet or as an overall (flood) coating, this is called spot UV. UV coating gives more protection and sheen than aqueous [...]
What is matte coating?
August 27th, 2009 · No Comments · Printing/Design
Matte coating is characterized by a non-glossy, glare-free background. It is smooth and silky to touch, but also prone to scuffing and fingerprints, especially in darker colors.
